AI search is global. User intent is not. When people search now, they ask questions directly to AI systems and get instant answers. AI search engines and LLM-powered answer tools…
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What five viral words can tell us about how we lived, talked and connected in 2025 Every year leaves behind it a mini cultural time capsule, a snapshot of…
A simple practice that changes how you show up November. Hectic, yet It’s that time of year when people naturally come together for shared meals. It can be a time…
There’s a moment in Erica Dhawan’s talk at this year’s Leadership Forum that stays with you long after she steps off the stage. “We are all digital immigrants.” Not because…
What Do Storytelling and Creativity Really Mean for Marketing Today If you’re in marketing, and you’re wondering how to cut through the noise in 2025, Ann Handley has answers. The…
The whistle has blown, and the 2025–26 soccer season has officially kicked off. And while fans are tracking scores, we are looking at a different kind of play: how soccer…
How Culture Shapes Professional Communication Picture this: You need to ask a colleague in Seoul for some information. An American might instinctively fire off a quick “Hey! Quick question for…
When traditional markets start showing the first signs of saturation, where do you turn your gaze? If you’re in charge of marketing or localization, you’ve probably already mapped out Europe…
Sell Faster, Sell Smarter – Global Product Content Made Simple Maka has partnered with THRON, a leading platform that goes beyond the limits of Digital Asset Management (DAM) and Product Information…
Summer. A time for suitcases, maps and departures. The world is on the move. Humans aren’t the only ones taking off, words travel too. Some words have been on the…
Intercultural Awareness: The Soft Skill Behind High-Performing Global Teams Some professionals can walk into a meeting with colleagues from five different countries and instantly get the tone right. They know…
Italian products carry a reputation that few countries can match. People like to buy Italian. There is a global appetite for “Made-in-Italy.” Italy is known the world over for its…
Can everyone use your website? Have you ever asked yourself if it’s truly accessible to everyone? By June 28th 2025, all businesses selling goods or services to people in the…
Fashion does more than reflect culture: it challenges it. It shines light on overlooked corners of society, giving visibility to what often goes unseen. Vivienne Westwood didn’t merely adopt punk…
A Future-Focused Alliance Driving Global Business Growth Global partnerships are under pressure, yet the U.S.–Italy Economic Partnership—a vital component of the broader U.S.–EU relationship—stands out for its depth, resilience, and…
Maka Language Consulting proudly announces the renewal of its role as Official Language Solutions Partner for Italy’s most influential business events in 2025. Building on the success of the 2024…
Korean and Japanese Emojis go far beyond the classic smiley face or thumbs up. In fact, they represent an entire digital language rooted in culture, emotion, and creativity. Everyday life…
April 23rd is World Book Day, a global celebration of stories, voices, and the power of words to connect us across cultures. Language is not just what we speak. It…
The latest data from the OECD paints a clear picture: about one in three adults in Italy have only basic skills when it comes to reading, working with numbers, or…
Thinking about studying abroad this summer? Whether you want to improve your English, gain global experiences, or boost your career, an international study experience is one of the best investments…