When traditional markets start showing the first signs of saturation, where do you turn your gaze? If you’re in charge of marketing or localization, you’ve probably already mapped out Europe…
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By: Kate
Sell Faster, Sell Smarter – Global Product Content Made Simple Maka has partnered with THRON, a leading platform that goes beyond the limits of Digital Asset Management (DAM) and Product Information…
By: Chiara Viggiano
Summer. A time for suitcases, maps and departures. The world is on the move. Humans aren’t the only ones taking off, words travel too. Some words have been on the…
By: Chiara Viggiano
Can everyone use your website? Have you ever asked yourself if it’s truly accessible to everyone? By June 28th 2025, all businesses selling goods or services to people in the…
By: Chiara Viggiano
Fashion does more than reflect culture: it challenges it. It shines light on overlooked corners of society, giving visibility to what often goes unseen. Vivienne Westwood didn’t merely adopt punk…
April 23rd is World Book Day, a global celebration of stories, voices, and the power of words to connect us across cultures. Language is not just what we speak. It…
By: Maka
Our guide to 6 trending words that shaped 2024 will introduce you to the terms that captured the mood, habits, and cultural shifts of the year. Language is constantly evolving…
At the recent Leadership Forum 2024, we had the opportunity to interview Jay Samit, a renowned expert on disruption, innovation, entrepreneurship, and growth strategies for business success. As a leading…
Don’t underestimate the impact of your website’s category pages. Whether you’re running an e-commerce platform or a content-heavy blog, category pages can make a huge difference to both user experience…
By: Maka
Multilingual contents, translation and localization are essential processes for growing businesses aiming to reach global markets. Whether it’s software, websites and e-commerce, marketing materials, product manuals, or legal and financial…
By: Maka
Imagine all the new markets out there with untapped potential. Now imagine doubling, tripling or quadrupling your business by selling your products and services in those markets. This is the…
By: Maka
If you want to make the most of global trade then you almost certainly need localization and transcreation services. But what is localization and why do you need it? First,…